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Promotional Products for Züger Frischkäse
From Lisa the plush cow to interactive trade fair experiences
Promotional products for Züger Frischkäse that make people smile
Some promotional products are taken home. Others are given a name and become part of a brand. That was the case with Lisa, the plush cow we had the pleasure of developing together with Züger Frischkäse.
With her friendly face, Lisa quickly became a popular trade fair prize and a likeable ambassador for the company. People hug her, take photos with her and bring her home. As a result, it is not only the plush toy that remains in their memory, but also the brand behind it.
When a giveaway becomes an experience
Over the years, we have created a wide variety of promotional products for Züger Frischkäse. These have included food storage clips for mozzarella, matching giveaways and preserving jars used as prizes at OLMA.
A claw machine attracted particular attention by allowing visitors to win their giveaway themselves. The product was not simply handed out. The journey to the prize became part of the trade fair experience – with anticipation, excitement and a small moment of success when the claw finally grabbed the prize.
Sometimes a promotional product can be really big
Not every idea fits into a trade fair bag. For a highly visible brand presence, we also created an inflatable bottle more than three metres tall. It could be seen from a distance and drew visitors towards the stand.
Custom-made products like this show how differently promotional products can work. A small giveaway creates a personal connection, while an oversized product replica encourages people to stop and look. What matters is not the size, but whether the idea suits the occasion and the brand.
A brand people can experience
The projects for Züger Frischkäse combine product ideas with real experiences. Lisa creates a personal connection. The claw machine turns the handover into a game. The inflatable bottle attracts attention from across the exhibition hall.
This is when promotional products have the greatest impact: when people receive more than an item and take a small story home with them.
Your idea as a promotional product
Would you like to turn a brand character into a plush toy, find giveaways for your next trade fair or develop an idea that no one has produced before? Discover more client projects or tell us about your idea. We will explore how it can become a product that people enjoy taking home and remember afterwards.
What should your visitors take home?
Perhaps it is a useful giveaway. Perhaps it is a character that gives your brand a face. Or maybe it is a trade fair concept where receiving the product becomes an experience in itself.
Tell us about your event and the people you want to reach. Together, we will turn it into a promotional product that people will still be talking about after the event.
Tell us about your event and the people you want to reach. Together, we will turn it into a promotional product that people will still be talking about after the event.
