Werbeartikel-Blog: Ideen & Trends

Which promotional item is right for which occasion? What inspires employees, leaves a lasting impression on customers, and brings a brand to life? In our blog, we share ideas, experiences, and trends related to promotional items, customer gifts, employee gifts, and merchandising.

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Not Just Something With a Logo. Something That Lasts.
15. September 2026
Not Just Something With a Logo. Something That Lasts.
Promotional products with impact are more than items with a logo. The right idea turns a product into a meaningful brand touchpoint. Discover what matters if you want products to be used, appreciated and remembered.
Promotional gift classics: “Old but gold” or cold coffee?
3. November 2023
Promotional gift classics: “Old but gold” or cold coffee?
Promotional gifts classics such as pens, bags and bottles are not automatically boring. What matters is whether they suit the people, the brand and the occasion. Five questions reveal when tried-and-tested giveaways still work – and when it is time for a new idea.
Appreciation thanks to personal employee gifts
15. September 2023
Appreciation thanks to personal employee gifts
Christmas is the time to say thank you and show appreciation to employees, teams and customers. However, while events and larger business occasions are being implemented rather hesitantly in the current times, gestures such as physical gifts and tokens of appreciation are becoming increasingly relevant. We explain what you need to look out for when...
Swiss promotional products and the question of “why”
14. September 2023
Swiss promotional products and the question of “why”
We all know them: gadgets such as ballpoint pens, sugar sachets or sunglasses printed with a company logo. And we often associate such items with mass production, mass-produced goods and automated offers with prices per 1000 pieces. Not so with cadolino – at the Swiss promotional products manufacturer, quality takes precedence over quantity. Above all,...
Sensory marketing with promotional products = multisensory
14. September 2023
Sensory marketing with promotional products = multisensory
Cadolino Promotional Products uses multi-sensory technology to select the right promotional item for our customers. The aim is always to appeal to several senses with the promotional item. This increases the chances of success for the planned marketing campaign many times over. There are many reasons to use promotional items and giveaways in every marketing...
Taking customer loyalty to the next level: when events and customer gifts complement each other perfectly
14. September 2023
Taking customer loyalty to the next level: when events and customer gifts complement each other perfectly
When James Bond invites you to the cinema, the bar is set high for the event organization. The location, atmosphere, guests and also what you take home with you from the event should do justice to the legend played – and you don’t just take the memories home with you. Last October, the Neo One...
5 Creative Employee Gifts for Companies
14. September 2023
5 Creative Employee Gifts for Companies
Employee gifts are a personal way to show appreciation and strengthen employees’ sense of connection to the company. It’s not just the product that matters: A successful gift is one that suits the team, the occasion, and the company’s culture. Whether as a thank-you gift, for a company anniversary, for a team event, or as...
Advertising media production in Europe: The truth about price and quality
14. September 2023
Advertising media production in Europe: The truth about price and quality
Why go far away when “good things are so close”? A legitimate question – because the production of promotional items engraved or printed with your own company logo is certainly possible in Europe or, even better, in Switzerland. But it won’t be long before the “price” argument is raised. But is production in Eastern Europe...
Employee gift, company gift or fan article?
14. September 2023
Employee gift, company gift or fan article?
Turn customers and employees into fans! Merchandise, fan articles and advertising media are worn with pride by celebrities, sports associations and clubs. A huge potential that you too can take advantage of – but how? Let cadolino ® help you build your own fan community. Create a sense of belonging with fan articles With the...
Plan your year and save precious resources
14. September 2023
Plan your year and save precious resources
Good planning is half the battle Holidays, festive dinners and champagne on New Year’s Eve can make you a little sluggish. And yet you should start the new year full of energy and with new resolutions? Exactly! Because even if January with its overcast weather doesn’t invite you to pull up trees, this is precisely...
cadolino brings the trends of the promotional products industry to Zurich
14. September 2023
cadolino brings the trends of the promotional products industry to Zurich
Let us inspire you Yes, it is important to start planning your communication and therefore also your promotional items for the important events of the coming months at the beginning of the year – which is why this was already a major topic for us in January (Planning promotional items). But this kind of annual...
“What’s new with you?”
14. September 2023
“What’s new with you?”
The most frequently asked question Personal encounters, getting to know the people behind a company and experiencing products live – these are clear and wonderful advantages of a trade fair event, as we have just experienced with MarkeDing in the historic Kongresshaus in Zurich. However, the nice aspects of a trade fair are always accompanied...

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