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interesting articles on the topics of promotional items, giveaways, employee gifts, customer loyalty, employer branding & customer gifts
Not Just Something With a Logo. Something That Lasts.
Not Just Something With a Logo. Something That Lasts.
Promotional products with impact are more than items with a logo. The right idea turns a product into a meaningful brand touchpoint. Discover what matters if you want products to be used, appreciated and remembered.
Promotional gift classics: “Old but gold” or cold coffee?
Promotional gift classics: “Old but gold” or cold coffee?
Promotional gifts classics such as pens, bags and bottles are not automatically boring. What matters is whether they suit the people, the brand and the occasion. Five questions reveal when tried-and-tested giveaways still work – and when it is time for a new idea.
Personalized Employee Gifts: A “Thank You” That Suits You
Personalized Employee Gifts: A “Thank You” That Suits You
A personalized employee gift starts with the people who receive it. We’ll show you how shared experiences, the right idea, and good planning can come together to create a special way to say “thank you.”
Planning Promotional Items: Why We Ask “Why” First
Planning Promotional Items: Why We Ask “Why” First
For whom, for what, and by when? Five questions help you plan promotional items effectively. This turns an initial inquiry into a clear briefing for suitable ideas.
Sensory Marketing with Promotional Items: Bringing Your Brand to Life
Sensory Marketing with Promotional Items: Bringing Your Brand to Life
What does your brand feel like? Discover how materials, design, sound, scent, and taste come together in promotional items—with ideas for your next campaign.
Taking customer loyalty to the next level: when events and customer gifts complement each other perfectly
Taking customer loyalty to the next level: when events and customer gifts complement each other perfectly
When James Bond invites you to the movies, the bar is set high for event planning. The venue, atmosphere, guests—and, just as importantly, what you take home from the event—must live up to the legendary image—and you don’t just take home memories. Last October, the Neo One team ensured that the Neo One Cinema Night...
5 Creative Employee Gifts for Companies
5 Creative Employee Gifts for Companies
Employee gifts show appreciation. They feel especially personal when they suit the team, the occasion and your company culture. Whether welcoming a new colleague, celebrating a company anniversary, organising a team event or saying thank you at the end of the year, a thoughtful idea makes the difference. Here are five employee gift ideas we...
Promotional Items from Europe: How to Compare Origin, Price, and Quality Accurately
Promotional Items from Europe: How to Compare Origin, Price, and Quality Accurately
What are the benefits of promotional products from Europe? We’ll show you how to compare origin, total cost, quality, and delivery times, and how to choose the right manufacturing options.
Fan Merchandise for Businesses: What Makes Good Merch?
Fan Merchandise for Businesses: What Makes Good Merch?
What turns a company product into a fan favorite? We’ll show you what matters when it comes to design, quality, and choosing the right merchandise.
Annual Planning for Promotional Items: Keeping Track of Events, Budgets, and Deadlines
Annual Planning for Promotional Items: Keeping Track of Events, Budgets, and Deadlines
Trade shows, welcome gifts, or Christmas: Planning together for the year helps coordinate promotional items, budgets, and delivery dates. Here's how to do it.
markeding Zurich 2023: Promotional Product Inspiration with cadolino
markeding Zurich 2023: Promotional Product Inspiration with cadolino
Archived post about markeding Zurich 2023: cadolino invited visitors to discover new promotional items and design options. Here you’ll also find the latest ideas.
Choosing Promotional Items: When Is It Worth Introducing a New Product?
Choosing Promotional Items: When Is It Worth Introducing a New Product?
New promotional items provide inspiration. But when is a new product the right fit for your campaign? Four criteria will help you evaluate interesting products more closely.
Haptic Communication: How Brand Values Become Tangible
Haptic Communication: How Brand Values Become Tangible
How does your brand promise resonate? We’ll show you how to translate values like care, simplicity, and responsibility into specific requirements for promotional items.
Promotional Items with Expert Advice: Discover Online, Get Personalized Guidance
Promotional Items with Expert Advice: Discover Online, Get Personalized Guidance
Discover products online and get answers to your questions in person: Learn how our online store and in-person consultation services complement each other when you're choosing your promotional items.

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